Hi, I’m Joanne – Your retail mentor & small business coach
I help product businesses like yours grow your profit by focusing on your products, pricing, planning and perspective.
Together we will create a clear focus, accountability and strategy to boost your confidence and sales.
I can help with wholesale, product development, sales targets, pricing, optimising Etsy, launching, SEO and more!
Let me support you with my 17+ years in the industry to help you grow your profitable brand.
Whether you’ve got an idea or are five years in, I can help fast-track your growth from the start-up, growing or scaling phase.
DISCOVER MORE“It’s like working with your best friend who happens to know everything about running a small business.“
How my clients describe working with me
1:1 Retail Mentoring
Personalised monthly mentoring for ongoing support and accountability tailored to you.
Focusing on your products, pricing, planning and promotion to create a profitable retail business that lasts.
One spot available to start now.
Strategy Session
One-off call to review, audit and fast-track one key area in your business that will up-level your sales.
We will create a plan of action so you go from idea to fulfilment and have the confidence to revolutionise your business processes.
Together we will work on:
Accountability & clear focus
Boosting confidence & sales
Crafting strategy & retail knowledge
My background
Combining over 17 years of working in retail & e-commerce. My career background includes graduating with a BA Hons in Surface Pattern Design at Staffordshire University and working in various SME retail businesses. Covering areas such as visual merchandising, wholesale, design, marketing, sales and communications. Including 7.5 years at notonthehighstreet.com where I specialised in merchandising, product development and writing trend guides for the 5,000 sellers.
The Creative Flow Collective blends my passion for retail, strategy and mindset.
Learn moreYou may know me from
Start your transformation
Whether you’re a start-up and want to fast-track and think with a business mind from the start. Or you’re a few years in and are ready to grow your sales and revolutionise your processes.
Mentoring will help you by focusing on marketing, launching, wholesale, sales targets, product development, planning ahead, optimising your website and online marketplaces, SEO, scaling and more.