50 Powerful Social Media Hooks and CTAs to Boost Your Retail Business

Here are 50 powerful social media hooks & CTAs to boost your retail business.

But wait what are hooks and CTA’s?!

Hooks

Social media hooks are the text you see on a video, graphic, photo or the first line of a caption.

They are designed to immediately capture a viewer’s attention and encourage them to engage with the content and stop scrolling.

A powerful social media hook should:

• Grab attention instantly.
• Be brief and concise so the viewer instantly sees what the content is about.
• Be relatable to your audience.
• Encourage your audience to take action, especially when paired with a CTA.

CTAs

CTA stands for call to action and prompts your audience to take a specific action after engaging with your social media content.

CTAs are key for turning casual scrollers into engaged followers then customers so they have a clear path to connect with your brand.

Good CTAs that encourage action include:

• Simple and easy for your followers to do when building trust with them.
• Be clear and direct so people know what action to take.
• Create a sense of urgency so people take action in the moment.
• Offer value so your audience can see whats in it for them.

So here are your 50 hooks and CTAs to maximise your engagement and create marketing success for your retail brand.

25 Powerful Social Media Hooks

1. How to choose the perfect… (gift/product focused)
2. I need your help/feedback (ask for help with product choices or brand feedback)
3. Need…? Keep reading/watching/listening (focus on a product)
4. 3 ways to… (style, use or display your products)
5. If you love… Then you’ll want… (relate it your products or brand)
6. Surprise!
7. An offer just for you!
8. Reminder… (about a discount ending)
9. You’re going to want to hear about… (offer or product launch)
10. Big news!
11. I’m to excited not to share this!
12. My Journey: Why I became a… (describe your business and job)
13. Behind the scenes of a… (your business)
14. How I became a… (your role)
15. The no.1 thing I learned from… (key business lesson you learnt)
16. People keep asking me this: (insert common FAQ you get)
17. XX secrets to… (use this to focus on a USP or key feature in your products)
18. Fact or fiction/myth? (share common truths or misbeliefs about your products)
19. Is it just me or…? (share something surprising or an is it just me?)
20. 3 mistakes every… makes (could be business, family or product related)
21. Are you A or B? (insert two things that relate to your audience then relate it back to your brand or products that relate to A and B)
22. Let’s talk about…
23. What I love about… (your values, products or USPs)
24. Can you relate? (Then share something relatable that gets them to say ‘me too’)
25. What do you think of…/this?

25 CTAs to boost your retail business

1. Offer ends soon!
2. Don’t miss out on the sale/offer, ends on XXX
3. Last (insert number of (insert products) get them before they’re gone!
4. Offer expires at (insert time) order now before you miss out
5. Comment XXX and I’ll send you the link/freebie/details (use DM automation like ManyChats)
6. Want a custom XXX, DM me and let’s chat 
7. Save this post as a gift idea
8. Double tap if you like XXX
9. This or that – which do you prefer?
10. Share this post if you feel the same!
11. Share this post with XXX someone who will relate
12. Swipe to the right for XXX
13. Sign up to my newsletter to receive…
14. What’s your biggest takeaway, let me know below
15. Like for more content like this
16. Tag someone who needs to hear this
17. Tag a friend who would love this!
18. Order now so you don’t miss out
19. Save this for later so you don’t forget!
20. Double tap if you can relate
21. Tag a friend who needs this
22. Add your fave emoji to get the details 
23. Vote on the poll for your fave!
24. Comment yes if you can you relate
25. Double tap if this sounds like you

Which hooks and CTAs will you use to boost your retail business in your social media strategy?

---

Let’s work together!

Let me help you build an all-round retail strategy to create a successful and sustainable product business.

Book a one-off Strategy Session or choose monthly retail mentoring to get personalised advice, honest feedback and action points to go away and implement so you know exactly what to do.

Arrange a free discovery call to understand what areas to focus on to grow your sales, boost your confidence and how I can support you to create a profitable retail business.

Pin for later: