Consistent product development, is this something you currently have in your business?
Following on from The Consistent Sales Plan mini-series I ran live on Instagram in November I wanted to share some of those insights here on the podcast. This training is specifically for product-based retail businesses who want to simplify, plan ahead and uplevel your sales.
In the podcast we’ll go in-depth on the following areas:
- Knowing why your products are unique
- Why you need to know who your customer and recipients are
- Work out what’s working already by reviewing your sales
- Making sure you plan ahead for key events
Listen in to hear how consistent product development will help grow your sales, or read the abbreviated show notes below.
Unique products
- Why do you do what you do?
- What are your values?
- What is unique about your processes/skills
- How are you unique compare to your competitors?
- How do people compliment you?
- What do customers write in their testimonials messages to you?
Your ideal customer
- Pick one of your customers who sums up your ideal customer
- Think about who buys your products?
- Why do they buy your product and for who?
- Be consistent with who you are talking to
Reviewing your sales
- Look at best sellers by sales and units
- Analyse why they sell the best? Is it the: Price
- Type of product
- Personalisation or message
- Who is the recipient?
- Fits a need
- Saves your customer money or time
- Give them a great experience
Replicate and expand on what is already working
Plan ahead
- Think ahead
- Plan our your product launches
- When do you need products for the next occasion or event ready by?
That sums up how to get consistent with your product development. In the next podcast episode, we will chat about getting consistent with your marketing to sell your products.
Do your 2021 plans include the following to grow your business?
- Analyse what’s working in your sales
- Identify why you’re unique to build your brand awareness
- Get ahead with your content and product launches
- Start a wholesale strategy
- Sell on other online marketplaces
- Grow your sales on your own site
Then the Grow & Scale Your Home & Gift Business 6-week course will help you with all of this and more!
It’s designed for product-based retail businesses who sell everything from homeware, stationery, jewellery, kits and lifestyle gifts.
The live lessons will begin in March 2021 so join the waitlist to be kept up to date with all the details and be the first to hear when enrolment opens.
