Want to go from views to sales? This essential guide will show you how to optimise your product descriptions to boost your online store’s orders and revenue. If you’re a retailer looking to turn browsers into buyers, mastering how to optimise your product descriptions is your next big move. Better descriptions mean more visibility, more […]
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You need to know how retailers can leverage November Christmas shopping trends. As this is why most people fail at marketing… It’s because they don’t make it relevant to their customers and what they are thinking and doing! As knowing what your customers are doing each month means you can create content for what your […]
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Learn how to analyse Christmas 2023 and get ready to maximise your 2024 retail sales. Learn from last year’s data and what can be improved to make 2024 less stressful and more profitable! This is the ultimate guide for product businesses to learn how to analyse your Christmas 2023 sales for future success Use your […]
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Discover how to price your products for maximum profit with this comprehensive guide to small business strategies for success. You’ll learn why profit is so important and how to profitably price your products to factor in all the costs and how to pay for your time. Why Your Product Pricing Strategy is Crucial for Success […]
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In this 2021 trend update podcast, we delve into the meaning behind macro trends, three macro trends and they are influencing customer behaviour and design. Plus an overview of design trends for 2021 in a range of product categories. Listen in below, read the abbreviated show notes or download the full 2021 trend report for […]
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Consistent product development, is this something you currently have in your business? Following on from The Consistent Sales Plan mini-series I ran live on Instagram in November I wanted to share some of those insights here on the podcast. This training is specifically for product-based retail businesses who want to simplify, plan ahead and […]
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The Pantone Colour of the Year 2021 has been announced and there are two of them! Ultimate Gray + Illuminating Yellow. 2016 was the only other time Pantone has two colours, in the two decades they have been doing the colour of the year. I got together with my friend, Elizabeth Stiles who […]
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Analyse sales by best sellers is a great way to identify new product growth areas and develop your product range. So today on the podcast I’m going to share how to analyse your sales and review your highest and lowest sales by total product sales and units. If you do this already then great! I […]
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Let’s talk about three packaging trends for product-based businesses. Most retail products will need some form of packaging. Retail packaging tells the customer about the product, the company that made it and most importantly – protects the product! Packaging can cover everything from boxes to fit the product in, swing tags, hangers, […]
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