How to Discover What USP’s Makes Your Brand Different

Learn how to discover what USP’s makes your brand different. As if you don’t know what makes your brand different, your marketing will always feel harder than it needs to be. Finding your brand USP (Unique Selling Point) and defining your purpose isn’t just a branding exercise. It creates the strong foundations your entire business […]

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Your Brand USP's PDF
Natural contour design moodboard by Arnold & Bird

Natures Contours Trend – Inspirational Design Mood Board

Natures contours have fascinated me since London Design Festival about five years ago, so this mood board is dedicated to the innovative designs that celebrate this natural topographic trend. Natures contours create form through curves and lines in mountains and lakes, as well as undulations in the ground. Although not from nature, I also love […]

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Tropical palm leaf painting with exotic animal print by Arnold & Bird - product development consultancy and design

Moody tropical trend – product development design ideas

Following on from the moody tropical design trend research last week I’ve produced a few designs and paintings to reflect this trend. The deep hues on the feather print is one of my favourite surface pattern designs. I love the colour combination of the dark teal with pops of yellow alongside the simple repeat. I […]

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Tropical trend mood board by Arnold & Bird - product development consultancy and design

Moody tropical trend – mood board

The moody tropical trend evokes a sense of escapism, lush abundance and falling deep into those dark hues. I love the contradition between the tropical vibes and how this totally lifts moody colours into something upbeat, friendly and fun. Palm, fan and ferns leaves have been popular for a few years and pushing the tropical […]

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Favourite sites to be inspired by - Arnold & Bird

Four sites to be inspired by for creative retail businesses

Four sites to be inspired by   Inspiration – one of my favourite words and let’s face it, who doesn’t love to feel inspired on a daily basis. Visually creative content has a habit of making you internally say, ‘oh wow!’ or even experiencing a little jump of joy inside.   These four sites to […]

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