How to Discover Your Ideal Customer as a Product Business

Learn how to discover your ideal customer as a product business. As if you don’t know who you’re talking to, your marketing will always feel vague. And when you talk to everyone… nobody truly listens. One of the most powerful things you can do in your product business is clearly define your ideal customer. When […]

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Knowing your ideal customer PDF
Millennial Pink & Grey Watercolour mug by Arnold & Bird on Society6

Millennial Pink & Grey Watercolour products on Society6

Millennial pink & grey watercolour products   A new product range has launched on Society6 by Arnold & Bird and it’s millennial pink & grey – two of the hottest colours around right now! Pink has been trending for years now, remember when rose gold jewellery started becoming popular in 2013? This was a big […]

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Natural contour design moodboard by Arnold & Bird

Natures Contours Trend – Inspirational Design Mood Board

Natures contours have fascinated me since London Design Festival about five years ago, so this mood board is dedicated to the innovative designs that celebrate this natural topographic trend. Natures contours create form through curves and lines in mountains and lakes, as well as undulations in the ground. Although not from nature, I also love […]

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Tropical palm leaf painting with exotic animal print by Arnold & Bird - product development consultancy and design

Moody tropical trend – product development design ideas

Following on from the moody tropical design trend research last week I’ve produced a few designs and paintings to reflect this trend. The deep hues on the feather print is one of my favourite surface pattern designs. I love the colour combination of the dark teal with pops of yellow alongside the simple repeat. I […]

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Tropical trend mood board by Arnold & Bird - product development consultancy and design

Moody tropical trend – mood board

The moody tropical trend evokes a sense of escapism, lush abundance and falling deep into those dark hues. I love the contradition between the tropical vibes and how this totally lifts moody colours into something upbeat, friendly and fun. Palm, fan and ferns leaves have been popular for a few years and pushing the tropical […]

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