Learn how to discover what USP’s makes your brand different. As if you don’t know what makes your brand different, your marketing will always feel harder than it needs to be. Finding your brand USP (Unique Selling Point) and defining your purpose isn’t just a branding exercise. It creates the strong foundations your entire business […]
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A Step-by-step Mother’s Day marketing strategy for how to drive more sales this March. Mother’s Day is just around the corner, and with only 18 selling days left (if you offer express delivery), now is the time to ramp up your marketing efforts! In the UK, Mother’s Day falls on Sunday 30th March, and it […]
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Following on from my GPSR and Help for Small UK Product Businesses blog post on the 27 December 2024, I have some updates for you! The original GPSR post covered what the new General Product Safety Regulations were and how they came into effect on the 13 December 2024. I know a lot of businesses […]
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Here are 10 questions answered by Liz at Slow Sunday that will guarantee workshop success and help you plan, market, succeed and start running in-person workshops! You’ll hear stories from real-life business owner Liz to help elevate your retail skills, grow your confidence and know what it takes to host successful workshops in your creative […]
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Learn how to use content marketing to drive sales and build your retail brand. If you’re looking for actionable strategies and tips to leverage content marketing for promoting your products, then read on! How to Use Content Marketing What is content? What is content marketing storytelling? Content marketing examples: Rolex doesn’t sell watches – it […]
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Read on and learn how to make £100 today in your retail business! Here are three ways to increase sales to your products you can take action on now. Sound like what you need right now? How To Make £100 Today: Create a limited time offer. Create a 24 or 48-hour limited-time offer. Discounting ideas […]
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Learn how to review 2024 with this year-end review strategy designed specifically for retail businesses to thrive in 2025. This 2024 review process will turn insights into action and help you prepare for 2025 by reflecting on 2024. As a product business owner, the beginning of a new year means it is time to reflect, […]
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GPSR is coming on 13 December – ARE YOU READY? Here is some help if you are a small UK product business. You’ve probably seen a lot of businesses say they will no longer ship to the EU and NI due to GPSR. But what is it and does it apply to you? The short […]
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Here are 6 ways to maximise Christmas sales this festive season and what to do now to prepare for the highest sales period. Get ready and learn how to prepare for peak sales! 6 ways to maximise Christmas sales Are you ready to maximise Christmas sales now? Book a Retail Strategy Session Need help with […]
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You need to know how retailers can leverage November Christmas shopping trends. As this is why most people fail at marketing… It’s because they don’t make it relevant to their customers and what they are thinking and doing! As knowing what your customers are doing each month means you can create content for what your […]
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Read on for 10 essential ways retailers can prepare for peak Christmas sales. These are the strategies needed to prepare for the festive sales period. 10 essential ways retailers can prepare for peak Christmas sales: Prepare for any Black Friday sales you’re taking part in. Keep track of stock and order levels Don’t forget to […]
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